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let's plan your

mid-century 

remodel 

Get the clarity and confidence you need to update your Mid-Century home with your style, on your terms! 

* because planning your remodel doesn't need to be scary!

Pssst!!  Curious about a Master Plan?  Check out this Free Mini Class ...

so ... Are you Ready?

Let's transform your dated Mid-Century house into the Modern home of your dreams!

Planning a mid-century remodel is so much fun!


And it's also overwhelming.  

Have you: 

Talked to a contractor and felt mystified by their terminology and frustrated by the costs and unknowns of considering a whole-house remodel.

Tried to do some online research and gotten completely overwhelmed by Instagram, Pinterest, HGTV and the entire internet.  So much advice ... and so little of it aimed at Mid-Century Modern homes!

Gone to a home improvement store and gotten lost in an aisle of products that all seem pretty much the same ... and not right for your home.

I  know where you're coming from!!!

I'm updating my own first home - a 1952 ranch in Madison, WI and ...

I'm a residential architect who's helped dozens of homeowners just like you navigate their  remodels

Together, we will cut through the noise and figure out the best plan for your home.  

How will that happen? 

The Mid-Century Solutions Package

"I want a Plan for remodeling success"

If you want to update your mid-century home but not sure where to start ... this one's for you.

We'll work together to take a holistic view of your home - addressing style and substance - to make sure that you get the layout improvements you need, the style upgrade you want and still work in  the maintenance overhaul you know you need.  


With a good master plan in place, you can phase your remodel and make sure that your investments in the foundations also win you style points.   

Della listened, understood our goals and provided multiple options that accomplished our goals- allowing us a clear vision for what was possible. 


We want to honor the MCM ranch style principles, but add the efficiencies and incorporate lifestyle changes that have happened since 1958.  Her design ideas and work does just that.

Drew and Jen

1959 Ranch, Madison WI

Here's how the Master plan package works:

We'll study your life and your house ...

Together we'll take stock of your situation and assess your design needs by learning what you really want from your home, the details of the house you have and what Mid-Century style means to YOU

... to establish our scope of design

YOU'll choose the 4-6 major areas of the house that need our design focus. You might include: 

  • Modernizing the Kitchen
  • Tuning up the Front Entry
  • Finishing or improving a basement
  • Opening up the living area
  • Slipping in a Master Suite

Then We'll Draft Your Master PLan

We'll prepare  a detailed deisgn package for your remodel including:

  • Custom Pin boards to collect shared ideas 
  • A Review of any relevant building code constraints
  • Detailed design approaches for the key areas with:  
    • annotated floor plan drawings
    • perspective sketches, 
    • written design notes to help keep your ideas fresh 
  • For key areas like kitchens or small additions we will produce 2-3 layout variations
  • A Style Guide to help align your home with its MCM roots including material palettes and fill-in-the-blank worksheets to help you organize your remodel plans and design detail examples to help you flesh out a fully developed project
  • Scope of Work  document to use in your communications with contractors as you get started on your whole house remodel ... or kick off Phase 1

We'll Set up a meeting to workshop and develop the Master Plan

Finally we go through the design together - item by item determining your favorite elements of our vision and tweaking our design.  

We'll prepare your Final Schematic Drawings.

With the master plan in hand, you'lL be ready to start talking to contractors OR to circle back for greater design detail in certain areas. 

Check out Some case studies from our recent master Plans: 

Extending a Social Hub
Living Space Plus Loft
A Basement That Works 
Add a high-end owners’ suite in situ

OK, but what does that cost?


you can Invest in your Masterplan for just $7500

"What an exceptional experience we had working with Della!  

Her insight, ideas & design skills came together beautifully to help create a guide for remodeling our mid century home. She asked questions, listened intently, was patient, and helped us see our house from an exciting new perspective, bringing form and function together, envisioning a renewed space, and creating an adventurous road map to update our home.

Thank you so much!"  

Matt and Kelly

1959 Ranch, Madison WI

If you're thinking ...

" I'm not planning to remodel until next year so I'm not ready to start planning "

Planning takes time and good planning takes more time than you think!  If you hope to update your home next year, now is the perfect time to start setting up your masterplan. 

 

(If you want to remodel right away ... apply this very minute!)

" I have a really tight budget, I don't think I can aford to hire a designer "

Design is how you make the most of a small budget - Rather than patching over layout problems with expensive finishes, we'll help you think outside the box to plan a tailor made remodel that does Exactly what you need it to and make every dollar count!

" I can probably do all this myself, though "

Sure you can.  But coordinating a remodel is a time consuming, stressful and nearly never-ending job that goes SO MUCH bETTER with experience.  why take on that struggle when the Mid mod Midwest team is standing by ready to give you a short cut!

Still have questions?

How long does it take?

Once we have all your design needs and house details squared away the team will prepare your masterplan in 3-5 weeks.

Can we start right now?

We typically are booked out around two months into the future.  (We'll let you know how far out the team is currently booked when we have our intro zoom call.)  Apply to schedule yours right now - and that timing will determine when the Masterplan will be ready.  

If you are feeling SUPER ready to go, don't despair.  You won't be sitting around waiting in the interim.  We begin collaborating on your design needs through Pinterest boards, workbooks and data gathering just as soon as you sign your contract!

Where ever you are in your timing, now is probably a good time to reach out and get the ball rolling.     

Why do you charge a flat fee for the package?

Architects get paid for their services in a lot of different ways.  Some charge by the hour, others ask a percentage of the construction budget.  Some break down the project into phases and have a different plan for each part. 

We want to make sure that regular home owners like you feel comfortable asking for some design help with out feeling like they're writing a blank check.  That's why we charge a flat fee for the Mid-Century Master Plan Package.  This lets you know that our design advice has nothing to do with taking cut of the added size or scale and that we'll be designing with your needs and budget at the the front of our mind.

Is there a payment plan?

Yes!  We break the masterplan package fee into three payments.  

Make your first payment of $1000 when you accept your Master Plan Proposal and sign our design agreement.  Then the rest of the fee is due in two parts at our Design Kickoff and Design Workshop meetings!

How does the Master Plan Process work?

Our Mid-Century Master Plan package take you through an entire schematic design process step by step. Explore your options and Clarify your vision. And it all comes for a fixed fee so you know exactly what you’re getting into from the start.

Here’s how it works.

YOUR DESIGN “HOMEWORK” …. THE PRE-DESIGN DETAILS

The process starts with a little homework for you. Don’t worry! We provide easy to follow forms and coach you through gathering all the information we’ll need about your house. 

You can tell us what matters most to you about the way you want to live in your house. Share your ideal home!

We need documentation of what’s going on with your house now – plans, photos and other background info about our jumping off point.

And we establish YOUR mid-century style.

We wrap up this phase with a meeting - our Kickoff Design Meeting - to go over all the details together and firm up the areas of the house we'll be tackling for you in our designs.  

MID-CENTURY SOLUTIONS GALORE

Next, we take the reigns. Our Mid Mod Midwest team will come up with multiple options for each part of the house that you have said is important to you.

Our  team spends time designing solutions for your social spaces, your private spaces (like an owner’s suite)and any other areas you identified as priorities.

We think about how your bedrooms and bathrooms flow together, how social spaces seem separate or connected, how a basement den might flow up and connect to the upper house or out into the yard if it’s a daylight basement. And definitely how the spaces around the house, your outdoor rooms connect to the inside spaces for that great mid-century modern flow between inside and out!

We present our ideas about what’s possible for your home to you in what we call a Mid-Century Solutions Package, filled with multiples of three options for all of those different spaces.

Plus, we assemble a Style Guide for you – sharing examples design ideas for different areas and the materials you might choose for your house. 

PULL IT ALL TOGETHER INTO A PACKAGE!

Then, we meet again - the Design Workshop Meeting  to figure out which of the multiples of three options work best for you.

Finally, we pull together a set of schematic drawings, which includes perspective sketches and plans that you can use to visualize and demonstrate what you want to do in your house to the contractors who will help you make it all happen.

What are the Deliverables of a Mid-Century Master Plan?

You'll get three documents from Mid Mod Midwest a that make up your completed Mid-Century Master Plan.

Before our Design Workshop meeting, we'll share your Mid-Century Solutions package and Style Guide.  

The Mid-Century Solutions Package is our summary of design research to date and illustrations of proposed design elements will be documented in a pdf booklet.  It will included sketched floor plans, perspectives and lots of notes to show you the different scheme options we think might meet your needs in each part of the house that needs an update.  

The Style Guide is a collection of ideas for how you'll keep the right mid-century flavor alive in your remodel.  It will help you name your mid-century style, set finish themes throughout the house and includes dozens of idea sheets chosen to augment the designs sketched in your Solutions Package.  Plus a set of material suggestions that fit well with each other - and your existing home - for each of the major design areas.  

After we've met to determine  which elements of the Solutions Package work best for you we'll tweak and pull together your set of Final Schematic Drawings that represent your plan to update the house - all at once, or during multiple phases.  

The Final Schematic Drawings show the final schematic floor plan -sketched to scale - and updated perspective or detail views from the Mid-Century Solutions package that further illustrate your plans.  You can use this to clearly communicate what you want to a General Contractor, to a collection of collaborating sub=contractors, or to remind yourself what you've decided as you carry out the work yourself!

What happens after the Master Plan?  

Our Mid-Century Master Plan package helps you bridge that crucial gap between, “hey, I think I want to remodel, what do I do next?” and confident calls to contractors to get quotes and start scheduling. Our master plan process includes a clear scope of work for a fixed fee, so you don’t have to worry about hidden costs or how many hours it takes or what you’ll get out of it. 

In a lot of cases, a master plan is all that’s needed to connect with a competent contractor, share your vision and make your remodel happen. But sometimes, folks need a little something more.

That is where additional services come in!

Once we’ve completed the fixed-fee Master Plan service, we’re still available to help by creating sketches, answering the this or that questions that come up and/or exploring additional design areas for an hourly fee.  

Want to know more? Check out this podcast episode where Della shares examples of how we've continued to assist clients after the Master Plan Package has been completed.  

What if I don't need a whole house Master Plan?

Schedule a 60 Minute consult call if you need help gaming out the design for a smaller area.  We can help you plan a front door update, manage an interior upgrade or visualize what new windows might look like on your home, then consult with you as needed to carry forward with your project!

If your project is bigger than a breadbox (design consultation call) but smaller than a Master Plan, apply anyway and let us know.  We can apply the Master Plan process to see how our fee can be adjusted to reflect the scope of your design needs!  

Are you ready to get STARTED on making the house you have into the home you love?  


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